Media Assets

BRAND GUIDLINE

This serves as the blueprint for TradeUpBC’s visual and communicative essence, providing a comprehensive roadmap to maintain consistency and coherence across various media. This document is more than a set of rules and guidelines; it’s a strategic tool that defines the brand’s personality, visual elements, and messaging standards.

Please refer to these guidelines when creating new marketing materials, designing digital assets, crafting social media posts, or communicating with stakeholders both internally and externally. Adhering to these standards ensures that TradeUpBC’s brand identity remains strong and recognizable, fostering trust and loyalty among our audience.

Download the TradeUpBC Brand Guidelines

TRADEUPBC WORDMARK

The TradeUpBC Wordmark (top) may be used separately from the BC Mark, provided the BC Mark is visible in another location. For example: back cover; inside front cover; or at the bottom of a page. Only in these cases can the scale of BC Mark be altered in relation to the TradeUpBC Wordmark.

Further information about usage of the BC Mark can be found here: